I teach people how to be better Human Beings by seeking, saying, and living in truth.


I hold steadfast to four values that are supported by my actions and define who I AM:

  • Confidential Engagement

  • Authentic Empathy

  • Servant Leadership

  • Respect for the Individual

Who i am and my why

For the last 19 years, I've dedicated my life to teaching people how to be better Human Beings.  I spent 18 years rescuing sex-trafficked teens across the country and abroad while pursuing my dream career as a Motivational Speaker.  I've also spent the last 24 years mentoring some of the brightest "at-risk" teens while helping some financially to pursue their college dreams. 

But, I wasn't always a saint. 

Once upon a time, I was a very dysfunctional young lady.  I sabotaged every relationship I had in my life because I was addicted to negativity.  Every negative experience one could imagine, I've had.  I didn't know that I was speaking all of this drama into my life.  I played the victim, and I blamed everyone for my problems.  I was labeled, "the pretty girl with issues" and told by a high school counselor to, "take up a trade because you won't make it in a four-year college or university."  

Then, one day, I realized that my trials and tribulations were a way for God to humble and educate me simultaneously.   My mindset started to change and the way I used to see things started to disappear.  I began to love myself enough to disassociate myself from negative people, negative places, negative thoughts, and negative situations.  I started to love myself enough to stop blaming everyone else for my unhappiness.  I started to love myself enough to get healthy.

As I grow and learn, I'm compelled to come back and teach others how to do the same.  I love teaching people how to authentically love life, by sharing the same tools I use to navigate through this wonderful World.  I yearn to help people change their lives.

I love you, and there's absolutely, positively, NOTHIN' you can do about it!


Jayla Baxter, MBA - The Self Esteem Queen™

Servant leadership

  • Right out of college in 2000, I started rescuing teenage runaways, sex trafficked teens, and prostitutes through my own non-profit organization

  • Since 1998, I've worked as an advocate for sex trafficked teens on the city and state level and currently train Human Service Professionals on how to identify, empathize with & treat sex-trafficked teens

  • Since 2000, I've partnered with numerous non-profit foundation to provide under-served youth a path to empowerment and educational excellence through academic programming, college access skills, and personal development

  • In 2002, I started a luxury candle business and took part of the proceeds from the sales and sent candles to suicide survivors

  • I speak at numerous middle schools, high schools, and corporations on self-esteem enhancement

  • I keynote at industry specific business, motivation, and spiritual events and hold private workshops across the United States

  • I trained for 6 years and became a Licensed Reiki Master Teacher to assist others in balancing wellness through focused awareness of Body, Mind and Spirit

  • As a Certified Life Coach, I coach & mentor a wide range of people from entertainers to executives to everyday people on personal, professional, financial, and spiritual growth

  • In 2010, I began a project through my non-profit mentoring teens in the LGBTQ community who battle depression, suicidal thoughts, "coming out", and self-love

  • In 2012, I partnered with spiritual leader Anthony Goulet to develop a suicide/depression prevention program for Native American Youth called, "You Are The Answer". We now do healing work with Native American Communities and youth across the country

  • I continue to lend my expertise to various government agencies in the areas of suicide / depression prevention and child trafficking

  • In 2014, I took my love for candle making and created Light The Mood, an ongoing fund-raiser for my non-profit with 100% of all donations going to mentor teens who cannot afford our services

  • I retired my mom years before retirement age; she and I work together to heal relationships between parents and their teens

  • In 2016 I served as Assistant to the Director and Storyline Consultant on a feature film, produced by Howard Barish of Kandoo Films (The 13th) and directed by Adisa Septuri (Khepra Films) about sex-trafficking (loosely based on my life) called, "Skin In The Game"

  • In 2018 Skin in the Game debuted at the Urban World Film Festival in New York & the Whistler Film Festival in Canada

  • In 2019 Skin in the Game sold out at their first screening debuted at the Pan African Film Festival in Los Angeles, California to a sold-out first screening

  • On July 5, 2019, Skin in the Game debuted at select AMC theaters across the country and became available on demand